How Etsy fees work for digital products
Every digital sale on Etsy pays the same core fees as a physical one, without shipping. The fixed parts hit cheap printables hardest, so a €3 file can lose a quarter of its price to fees. Here is each fee the calculator includes.
Transaction fee: 6.5%
Etsy charges 6.5% of the sale price after any discount. For a digital download there is no shipping or gift wrap to add.
Payment processing: a percentage plus a fixed fee
This depends on where your Etsy bank account is. In Ireland and most of the EU it is 4% plus €0.30 per order, in the UK 4% plus £0.20, and in the US 3% plus $0.25.
Listing fee: $0.20 per sale
Each listing costs $0.20, charged in US dollars and converted to your currency. A digital listing with stock left renews automatically after every sale, so you pay the listing fee again each time it sells.
Offsite Ads: 15% or 12%, capped at $100
If a buyer clicks one of Etsy's ads on another site and buys within 30 days, Etsy charges an advertising fee on that order. It is 15% if your shop made under $10,000 in the last 12 months, and 12% above that, never more than $100 per order. Shops under $10,000 can opt out in their settings.
Regulatory operating fee
Sellers in some countries pay a small extra percentage that Etsy says covers local digital services taxes. The calculator applies it for the UK, Canada, France, Spain and Italy.
VAT or GST on fees
If you sell from the EU, UK or some other countries and have not given Etsy a VAT number, Etsy adds VAT or GST to its own fees. Tick the VAT box and enter your rate to include it.
What Etsy takes from common digital prices
Standard fees for a single digital item, with no discount, no Offsite Ads and no VAT on fees.
| Price | United States | United Kingdom | Ireland |
|---|---|---|---|
| 2 (local currency) | $0.64 fees $1.36 kept (68%) | £0.58 fees £1.42 kept (71%) | €0.69 fees €1.31 kept (65%) |
| 3 (local currency) | $0.74 fees $2.26 kept (75%) | £0.69 fees £2.31 kept (77%) | €0.80 fees €2.20 kept (73%) |
| 5 (local currency) | $0.93 fees $4.08 kept (82%) | £0.91 fees £4.09 kept (82%) | €1.01 fees €3.99 kept (80%) |
| 10 (local currency) | $1.40 fees $8.60 kept (86%) | £1.45 fees £8.55 kept (85%) | €1.53 fees €8.47 kept (85%) |
| 20 (local currency) | $2.35 fees $17.65 kept (88%) | £2.55 fees £17.45 kept (87%) | €2.58 fees €17.42 kept (87%) |
Questions sellers ask
How much does Etsy take from a digital download sale?
For a €5 digital file sold from an Irish Etsy account, standard fees come to about €1.01, so you keep €3.99, or 80% of the price. Offsite Ads, VAT on fees and Etsy Ads can take more. Use the calculator above with your own price and country.
Do I pay the listing fee every time a digital file sells?
Yes, in most cases. A digital listing with stock left renews automatically after each sale, and every renewal costs $0.20, converted to your currency.
Can I opt out of Offsite Ads?
Yes, if your shop made under $10,000 in the last 12 months: turn them off in your Shop Manager settings. Above $10,000 they are required, at a 12% fee that is capped at $100 per order.
Why do cheap printables lose so much to fees?
Part of every fee is fixed. In Ireland the processing fee and listing fee add about €0.48 to every order, whatever the price, so a €2 file loses 35% to fees while a €10 file loses far less. Bundling several files into one listing is the easiest fix.
Does Etsy charge VAT on its fees?
If your shop is in the EU, the UK or another country with VAT or GST on digital services, and you have not given Etsy a VAT number, Etsy adds VAT or GST to its seller fees. Tick the VAT box in the calculator and enter your rate to include it.
Is this calculator accurate for my shop?
It uses Etsy's published rates as of 9 November 2026 and an estimated exchange rate for the US-dollar listing fee. For exact figures, compare it with your Etsy monthly statement, which lists every fee you paid.
Want this for every sale?
This calculator covers one sale at a time. Digital Seller Studio does it for your whole shop: it imports your Etsy Order Items and monthly statements, shows which listings to scale, fix or retire, and plans how many sales you need for your goal.
Fee rates are Etsy's published rates as of 9 November 2026 and can change. Check Etsy's Fees and Payments Policy for the latest. Results are estimates, not accounting or tax advice.